Introduction
Introduce the increasing demand for live streaming events and why businesses, sports organizations, and churches are turning to Connected TV for live event broadcasting.
Step 1: Choose the Right Platform for Your Live Event
Explain the importance of selecting the right streaming platforms, such as Amazon Fire TV, Google TV, or mobile devices. Highlight how different platforms cater to different audiences.
Step 2: Plan Your Event and Content
Discuss best practices for planning a live event, from creating a schedule to promoting the event on social media and email lists. Offer tips on creating engaging live content, such as interactive elements like Q&A or polls.
Step 3: Monetise Your Live Event
Provide detailed options for monetizing live events, including pay-per-view access, ads during the live stream, and sponsorships. Discuss pricing strategies for pay-per-view events, especially for sports games or exclusive performances.
Step 4: Post-Event Monetisation
Talk about how to continue earning revenue by offering the live event as on-demand content afterward. Highlight the importance of making replays available to those who couldnโt attend live.